Our Mission: To be the premier source for education, information and resources  in marketing professional services for the built and natural environment.

SMPS Carolinas Marketing Boot Camp

WHAT IS IT?
The Carolinas Chapter Boot Camp is a 6-part series covering the basics of all the SMPS Domains of Practice. Each program will give an overview of what you need to know to be a successful marketer in the Architecture/Engineering/Construction industry.

WHO SHOULD ATTEND?
This is a great program for Marketing Coordinators, newcomers to the industry, or technical staff that have been tasked with "getting more involved in marketing". This insightful series is geared towards helping you maximize your role in your firm's marketing and business development initiatives.

WHAT IS THE VALUE OF ATTENDING?
Attendees will get an introduction into each segment of marketing in this industry, as well as personal training from industry experts offering their best practices and tips for getting your marketing efforts in tip-top shape. A great way to brush up on your marketing skills and materials!

You will also gain the camaraderie of networking with peers in the Boot Camp, and will form lasting mentor/mentee relationships with industry veterans.  Recieve a discount when you attend the entire Boot Camp series!

Session Dates:

  • February 24 - Marketing Research - "Diagnostics and Warm Up!"
    Kevin Hebblethwaite (Domain 1)

  • March 31 - Proposals/SOQs - "Sir! Yes Sir"
    Debbie Gilbert, Sara Downing (Domain 4)

  • April 28 - Business Development - "Target Practice"
    Nancy Padgett (Domain 3)

  • May26 - Marketing Plan - "Obstacle Course"
    Bruce Lea (Domain 2)

  • June 23 - Promotions - "Vitamins & Supplements"
    Diane Rutledge, Mandi Heilig, Emily Crandall (Domain 5)

  • July 28 - Organizational Structure - "Firm Physique"
    Jill Rider, Scott Mickle (Domain 6)

Cost:
All 6 Sessions -$150.00 Member or Member Firm
All 6 Sessions - $225.00 Non-Member
Individual Session - $30.00 Member or Member Firm
Individual Session - $45.00 Non-Member
Walk-Ins - $50.00 Each Session

View the Programs Calendar for link to Specific Session Registration

 

Questions? Need more information? Contact Janet Brooks - jbrooks@ClarkNexsen.com or 704-377-8800.

 
 
 
 
 
 

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