How to Kick Doors Open & Other Sizzling
Business Development Strategies!
February 25, 2010
11:45 a.m. | Networking
12:00 — 1:35 p.m. | Webinar
This 92-minute, taped webinar will begin promptly at 12:00, please be on time.
Please bring a bag lunch if you'd like.
Are you an A/E/C professional who has been put in a business development position with little or no formal training? Are you a billable consultant or principal who finds yourself needing to close business for your organization? Do you make decisions based on "gut instinct" rather than by applying effective tools and proven strategies?
If you answered "yes" to these questions, or if you need to re-energize your sales and business development strategies, this Webinar is for you. You will learn how to organize your time, how to get appointments with decision-makers, how to make effective presentations, and how to close the deal. Develop a proven methodology that you can take away and use in your daily selling efforts.
Learning Objectives
- Learn a proven process for effective selling
- Validate what you’re doing right today
- Gather new ideas you hadn’t thought of
- Get fired up to go out there and slay dragons
- Discover techniques that only the pros use—now you can too!
Presented by Catherine B. Blake, President & Founder, Sales Protocol International
Entrepreneur Catherine B. Blake has a passion for sales, marketing, and business development, and a heart for encouraging others to be their personal best. She has over 20 years of sales and marketing experience with Fortune 500 corporate giants such as EMC, GTE, and IBM Corporation, in addition to start-ups and private ventures. Some of her key clients have included NBC TV, ESPN, Raytheon, DeBeers, Daimler-Benz, and the United States Navy.
During her professional career, Catherine has had the privilege of working with renowned marketing giant, Jack Trout, author of Marketing Warfare and The Twenty-two Innumerable Laws of Marketing. Her expertise includes creating a corporate identity, branding, sales, and business strategy.
Catherine has a Bachelor’s Degree in Business Administration and an Executive MBA from Harvard University. She has been recognized by Who’s Who in Information Technology and is an award winner for her team’s advertising campaign at TeleCon XVII, an international trade show.
True to her values, Catherine serves as a mentor to young business people and has served on the board of directors of several nonprofit groups, including The Boys & Girls Club, and Girls Inc. She has been affiliated with the Strategic Management Association and the American Marketing Association. Catherine serves on the Board of SwaNH (Software Association of New Hampshire) and the MIT Forum for NHHTC (New Hampshire High Technology Council). On October 11, 2004, Catherine appeared in TIME magazine in an article entitled, "The Battle for the Woman Voter." She recently launched a group called MarketPlace Connection to raise the bar for ethics and integrity in the marketplace.
Horizon Engineering Associates LLP
5600 Center Dr., Ste 105
Charlotte, NC 28217
Cost:
Members $20 advance | $30 door Not open to non-members
To register, click here
CEU Credits
SMPS webinars are approved for 1.5 hours of Certified Professional Services Marketer (CPSM) CEUs and AIA LU Hours. Recordings of SMPS webinars are approved for 1.5 hours of CPSM hours only.
Questions? Need more information? Contact Janet Brooks - jbrooks@ClarkNexsen.com or 704-377-8800.
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